For Immediate Release

Contact:	David Oates
	Stalwart Communications
	(858) 750-5560
	david@stalwartcom.com

Juice Media Partners with Citrus, One of Australias's Leading Digital Agencies

--Alliance brings marketing intelligence platform to Asia-Pacific corporations--

SAN DIEGO - Thursday, March 13, 2008 - Juice Media Worldwide, a pioneer in on-demand marketing intelligence software and solutions, announced today its strategic partnership with Citrus, one of Australia's leading digital agencies.

The alliance offers Asia-Pacific corporations access to JuiceMetrIQs™, Juice Media's web-based marketing application designed to optimize campaign execution and measurement. JuiceMetrIQs™ facilitates the development, delivery, and performance analysis of highly-personalized marketing campaigns by connecting customer, marketing channel, and sales data within a single application.

"Executing an effective promotion campaign requires a wealth of relatable intelligence," said Peter Noble, CEO of Citrus. "JuiceMetrIQs™ provides information-rich data that enables marketers to improve their campaigns without retooling their entire department or increasing their demand on IT support."

JuiceMetrIQs™ provides marketing intelligence by combining sales and customer information with marketing communication interaction data. This empowers companies to create customized offline, online, and cross-promotion campaigns that target their intended audiences with pinpoint accuracy. As a result, marketers are able to raise levels of customer satisfaction, improve client retention, and lift conversion rates.

About Citrus, Inc.:

Citrus is a leading Melbourne-based digital agency providing a full suite of interactive services including digital strategy, creative web design & development, user experience, branded eCommerce, relationship marketing, and analytics & optimisation.

Citrus works as a consultative business partner to some of Australia's leading brands including Sussan, Sportsgirl, Borders, STA Travel, Victoria Racing Club (VRC), and Babcock & Brown Communities. A deep dive strategic approach allows Citrus to work intimately with clients' resulting in digital marketing initiatives that go back to the business a whole, and bring brands closer to their consumers.

For more information, please visit www.citrus.com.au

About Juice Media:

Based in San Diego California, Juice Media Worldwide develops JuiceMetrIQs™, a SaaS on-demand Marketing Intelligence platform. The JuiceMetrIQs™ application automatically unifies distributed consumer data from multiple IT systems in real-time to enable marketers to deliver highly personalized one-to-one communications based on purchasing patterns and previous marketing interactions. JuiceMetrIQs™ empowers marketers to deliver marketing messages to customers through the right channel, with the right content, at the right time.

For more information please visit http://www.juicemetriqs.com

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